Vice Chairman of the People's Committee of Thua Thien Hue province, Phan Thien Dinh and Facebook representative
Facebook and Thua Thien Hue Provincial People’s Committee launch the comprehensive partnership program “Applying digital economy in promoting urban heritage and innovation”. The launching ceremony kicks off a series of activities to support Thua Thien Hue province in the digital transformation process and aim to make Hue a municipality in the near future. This marks a milestone for Facebook to have the first-ever comprehensive partnership with a city/province in Vietnam.

The partnership between Facebook and Thua Thien Hue province includes a number of activities under all the pillars of the Facebook for Vietnam campaign:

- #fb4Economy – Training for local SMBs and women entrepreneurs.

-  #fb4Innovation - Deploying Augmented Reality - AR to promote the image of Thua Thien Hue, contributing to the development of local programmers and software developers while encouraging them to create and apply new technologies to serve the practical needs of their homeland.

- #fb4Safety and Digital Literacy – Equipping teachers and students with digital skills based on “We Think Digital” programs.

- #fb4Cities - Training for Government Facebook page admin on how to enhance their capability to use Facebook as an effective and quick communications channel within their organizations and with the public.

- #fb4Community - Disaster Response local officials training for disaster management officials in Hue and central regions to communicate with residents through 3 stages: Preparation – Reaction - Recovery.

Nguyen Phuong Chi, Vietnam Public Policy Manager, Facebook said: “We are very pleased to be a part of the effort on conveying the strategic vision outlined by Thua Thien Hue People's Committee, aiming at making Hue become Tier 1 city on the basis of promoting heritage values and innovation, taking information and communication technology as a breakthrough factor for development."

“Resolution 54/2019 of the Politburo has determined the goal of bringing Thua Thien Hue to become a Tier 1 city in 2025 or even earlier. We are speeding up the process to bring the province to achieve this goal as soon as possible, including promoting the development of information technology and digital transformation. We would like to cooperate with Facebook in all pillars that the company is running in Vietnam, especially in terms of capacity building and innovation. We believe that this comprehensive partnership can address and focus on strategic issues of Thua Thien Hue in accordance with the spirit of Resolution 54 and development goals of the two parties,” said Phan Thien Dinh, Vice Chairman of Thua Thien Hue People's Committee.

The partnership with Thua Thien Hue Provincial People’s Committee is a part of the #fb4cities pillar, aiming to support cities in their effort to develop e-government and smart cities. In 2018, Facebook cooperated with the Vietnam Chamber of Commerce and Industry, organized three training courses in three key cities (Ha Long, Ho Chi Minh City and Da Nang). In 2019, the company teamed up with Da Nang City for the first time to strengthen the digital capabilities of government agencies and support disaster management efforts. The successes and practical lessons from this comprehensive program will be the premise for Facebook to replicate the model in other provinces, cities and governmental agencies in the future.